Share this Job

SEO Lead - Manchester

Date: 09-Sep-2021

Location: Manchester Airport, GB

Company: MAG


  • We are proud to be a diverse employer, and we welcome candidates from all backgrounds
  • Flexible/ Hybrid working for a better work/ life balance
  • Support our UK and International business
  • Work for an iconic business and do things never before achieved within our industry
  • Competitive base + 11% company contribution pension, bonus, free parking and multiple other corporate benefits
  • State of the art/ modern office directly above Manchester Airport’s Train/ Tram station



The Business


MAGO is a truly agile eCommerce business that incapsulates innovation and the ‘art of the possible’. As the digital tech division of Manchester Airport Group, we have great offices with the usual array of table tennis tables/ foosball/ coffee machines/ sofas etc… However, what truly sets us apart is the opportunity to work on globally unique eCommerce systems that are built using the emerging tech and agile principles. As an SEO Lead, we understand that you are always learning, so we offer opportunities to attend workshops & events; Udemy courses, online learning, exam vouchers etc etc. Most importantly, you will work on projects that make a real difference, receive feedback from users, and allow you to see the work you’re doing actually making a difference. Finally, you will join a company that is laser focused on being the number one global agency for airport services; delivering defined business and tech goals with a team that will allow you to deliver with complete autonomy.


Have a stroll around our office:


The Role


The SEO Lead will be responsible for the SEO strategy across Airport Services within MAG. Managing and developing a team, the SEO Lead will devise and implement strategies across the group including MAG’s airports, consolidators and new clients as they onboard.


Working closely with the Head of Performance Marketing, the SEO Lead will have full ownership of the Organic channel and be responsible for improving visibility and growing revenue in line with MAGs business objectives. With a strong technical background, experience running outreach campaigns, the SEO Lead will be highly analytical and data driven, working with multiple teams across the group to deliver tangible results and grow Organic as a marketing channel.


Typical duties include:


  • Devise and deliver a long-term SEO strategy for products across MAG, adapting to industry updates as and when they happen.
  • Meet agreed KPI’s for sessions and revenue.
  • Perform full technical audits and instil best practice SEO for MAG
  • Work closely with various teams across MAG including Product & Content to improve the customer journey and visibility of MAGs core products.
  • Analyse and interpret data to highlight key opportunities.
  • Full end to end campaign management from idea generation to execution and analysis.
  • Reporting and analysis on key metrics / KPIs and overall site health recommending improvements where appropriate.
  • Continuously looking for ways to optimise and improve Organic traffic to MAGs websites.
  • Competitor analysis and benchmarking





With a strong technical background and experience running outreach campaigns, you will be data driven with a keen eye for detail, you will be capable of executing advanced SEO techniques to effectively grow and nurture the channel. The role requires previous hands on experience managing successful and commercially successful SEO campaigns. It is strongly preferred that you have working knowledge of the following:


  • SEO tools such as Screaming Frog, Deep Crawl, AWR etc.
  • Google Analytics or similar, web analytics platform


As the successful candidate, you will be digitally-focused, data-driven and able to demonstrate success within SEO elsewhere in you career. This role would suite someone who is looking for a ‘hands-on’ channel ownership position and is currently working either within an agency or commercially-focused business



What are we offering?


  • A company that is inclusive and tolerant to all
  • Flexible working approach (not just during Covid, but ongoing)
  • Strong base salary (on experience) + 11% pension and bonus
  • Free parking and significantly subsidised public transport
  • Discounts on company products
  • 25 days Holiday entitlement (plus the ability to buy more)
  • Great work culture: the feel of a tech start-up with the backing of a global corporate with fantastic career development and advancement opportunities
  • Based above a train/ tram station for an easy commute (when not working from home!)
  • Free coffee/ gym/ break out areas/ great company culture and approach
  • online training/ exam vouchers/ tickets to events etc.



Equal Opportunities 


MAG is a values led organisation and we are committed to providing equal opportunities in all areas of work and business.  We want people to achieve their best, which will in turn positively impact on our customers and the communities in which we live and work. At MAG we empower people to be themselves within an inclusive and supportive environment, enabling everyone to achieve their full potential in line with their abilities and career aspirations.


Reasonable Adjustments 


As an inclusive employer, MAG wants to see every candidate performing at their best throughout the job application process, interview process and whilst at work. We therefore encourage you to inform us of any reasonable adjustments you might need to enable this to happen.


…please apply today.