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Senior Digital Analyst

Date: 10-Jun-2022

Location: Manchester Airport, GB

Company: MAG


  • We are proud to be a diverse employer, and we welcome candidates from all backgrounds
  • Flexible/ Hybrid working for a better work/ life balance
  • Identify trends, drive insights, steer commercial decision making,
  • Develop something new – see the results!
  • Work for an iconic business and do things never before achieved within our industry
  • Competitive base + 11% company contribution pension, bonus, free parking and other corporate benefits
  • Based above Manchester Airport’s Train/ Tram station


The Business


MAGO is a truly agile eCommerce business that incapsulates innovation and the ‘art of the possible’. As the digital tech division of Manchester Airport Group, we have great offices with the usual array of table tennis tables/ foosball/ coffee machines/ sofas etc… However, what truly sets us apart is the opportunity to work on globally unique eCommerce systems that are built using the emerging tech and agile principles. As a Data Analyst, we understand that you are always learning, so we offer an array of training including; Udemy courses, online learning, exam vouchers, tickets to conferences etc etc. Most importantly, you will work on projects that make a real difference, receive feedback from users, and allow you to see the work you’re doing actually make a difference. Finally, you will join a company that is laser focused on being the number one global agency for airport services; delivering defined business and tech goals with a team that will allow you to deliver with adult autonomy.

Have a stroll around our office:

What we do:


The Role


As part of our growing Data Team and due to massive expansion into international markets, this commercially driven data analysis role will ensure that the business is fed and driven by information that supports profitable decision-making and promotes positive commercial activity. You will be focused on the analysis and optimisation of our ecommerce websites. Working with internal teams, you will be analysing data such as website performance, conversions, abandon rates etc. to create reports on hypothesis and recommendations for website and ecommerce improvements.


This role requires more than just first-class analytical and modelling support, it requires true innovation. You will be developing new ways to create insights data based on the needs of the customer and the business. This will be via established and new BI tools, which you will use to develop/ automate a range of reports; dashboards and analytical tools to improve the efficiency of the digital performance. As the person collating and manipulating large volumes of detailed data from across the business, you will be responsible for identifying trends and the underlying causes of performance issues. This is a fast-paced agile environment. Business critical reporting needs to be created quickly and at the highest standard. This role offers huge variety and the opportunity to work with every area of the business. No two days will be the same, and whilst working in a start-up environment, you will have opportunities that only a multi-billion-pound global business can offer.




This role would suit a talented, Digital/ Data Analyst who is passionate about not only extracting and analysing data, but also how it is captured, why it is used and the outcomes achieved. This role will only suit someone who is able to develop strong working relationships at all levels and is willing to learn and develop new ways of working. We are looking for career minded people who live and breathe innovation, have an agile working style and (most importantly) enjoy analysing and presenting data. We are looking for someone with extensive commercial and website analysis skills. Candidates with experience using a number of the following skills will be highly regarded:


  • Google Analytics is essential (GA4 ideally).
  • Server side tracking – If you don’t have this experience, you will have the chance to learn it
  • Google Tag Manager
  • Advance Excel
  • Coding experience i.e. HTML/ Java
  • Power BI
  • Optimisation tools such as Optimizely and VWO


To be successful in this role, you must be able to deliver on time and to the highest standard. We will give you the support, skills and tools that you need to be successful if you can bring the experience commercial acumen and desire! 


What are we offering?


  • A company that is inclusive and tolerant to all
  • Flexible working approach (not just during Covid, but ongoing)
  • Strong base salary (on experience) + 11% pension and bonus
  • Free parking and significantly subsidised public transport
  • Discounts on company products
  • 25 days Holiday entitlement (plus the ability to buy more)
  • Great work culture: the feel of a tech start-up with the backing of a global corporate with fantastic career development and advancement opportunities
  • Based above a train/ tram station for an easy commute (when not working from home!)
  • Free coffee/ gym/ break out areas/ great company culture and approach
  • AWS Certification (if needed) / online training/ exam vouchers/ tickets to events etc.



If you feel that you are the right candidate, then please click ‘apply’ now! We’d love to hear from you


Equal Opportunities


MAG is a values led organisation and we are committed to providing equal opportunities in all areas of work and business.  We want people to achieve their best, which will in turn positively impact on our customers and the communities in which we live and work. At MAG we empower people to be themselves within an inclusive and supportive environment, enabling everyone to achieve their full potential in line with their abilities and career aspirations.


Reasonable Adjustments 


As an inclusive employer, MAG wants to see every candidate performing at their best throughout the job application process, interview process and whilst at work. We therefore encourage you to inform us of any reasonable adjustments you might need to enable this to happen.