Digital Analyst

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Date: 7 Dec 2023

Location: Manchester Airport, GB

Company: MAG

.

Summary

<font _msthash="189" _mstmutation="1" _msttexthash="4221555">Job Title: Digital Analyst<br _mstmutation="1" /> Location: Manchester Airport / Hybrid<br _mstmutation="1" /> Permanent, Full time
 

 

The role

The Digital Analyst is a key role responsible for ensuring data integrity and providing actionable insights for a major line of CAVU business, including Reservations, Retail, and Web & Travel. This role will play a crucial part in implementing website tagging, analysing website performance, and delivering insights to drive business growth and efficiency.

What's in it for you?

This is an exciting opportunity to be at the forefront of digital analytics in a fast-paced, data-driven environment. You will be responsible for shaping data strategy, optimizing website performance, and providing key recommendations to stakeholders across CAVU leadership.

About CAVU

<p _msthash="376" _msttexthash="59229391">For airports, for partners, for people. We are CAVU. 
 
Formed from the union of MAGO, MAG USA and our network of direct-to-consumer brands - who together drive market leading passenger spend for airports across the world - we have combined our resources to address evolving passenger needs today and exceed them as we move forward into tomorrow.  <p _msthash="375" _msttexthash="39826969">From our revenue accelerating single platform technology, Propel, through to our world class hospitality venues including Hangar, 1903 and Escape Lounges - our solutions make travel more seamless and enjoyable for passengers and more profitable for our clients and partners.  <p _msthash="374" _msttexthash="111680478">Our name is taken from the aviation, meteorology term, ‘Ceiling and Visibility Unlimited’, which designates the perfect flying condition.   
More than just a name, CAVU is our mindset. It represents all that we stand for. Our proud aviation heritage, our drive to push boundaries, and the very essence of what we do: creating seamless, enjoyable travel experiences for airport passengers.  
  
Together, we can reach new heights. Together, we are CAVU 

About you

  • Strong experience with Google Analytics 4 (GA4), BigQuery, and Power BI for data visualisation
  • Proven ability to design and implement website tagging solutions, including GTM maintenance (event, custom, and Optimizely tags)
  • Expertise in SQL and BigQuery to support accurate reporting and data analysis
  • Experience in performance reporting, including sales funnel analysis, trends, and segmentation
  • Ability to extract and present insights in an engaging and actionable manner
  • Knowledge of CRO, Looker Studio, and A/B testing methodologies
  • Familiarity with Google/Bing Ads and cookie consent management
  • Strong problem-solving skills and ability to work cross-functionally with internal and external stakeholders
  • Experience in web/app development and JavaScript is a plus
  • A data-driven mindset with strong attention to detail


 

Principal Accountabilities

  • Implement and audit data collection strategies to ensure accuracy and integrity
  • Develop and maintain tagging specifications for new website features
  • Analyse digital performance across devices, airports, retailers, sales channels, and funnel steps
  • Provide actionable insights and recommendations to improve business performance
  • Work closely with product, design, and marketing teams to drive data-driven decision-making
  • Define and present key analytics trends and insights to the CAVU leadership team
  • Support the recruitment and mentoring of future digital analysts
  • Collaborate with major partners to implement analytics solutions and track customer journeys end-to-end

The perks

•    25  Days Holiday  
•    10% Company Pension Contribution

•    Options available through our salary sacrifice scheme;   
•    Healthcare 
•    Dental Care 
•    Bike to Work 
•    Family Fun Discount Card – save up to 60% on major attractions. 
•    Discounted Airport Parking & Lounges. 
•    Buy up to 35 days holiday. 

EDI at CAVU

<p _msthash="3949" _msttexthash="26471549">We are an equal opportunities employer. At CAVU we know that diverse teams are more likely to have greater innovation, creativity and understand of our customer needs.  These are many of the things we are passionate about at CAVU. <p _msthash="3948" _msttexthash="105260961">Did you know that some demographics may be less likely to apply to job adverts than others?  For example, women are likely to apply only if they fit all of the skills listed.  If you’re reading this and perhaps don’t tick every skill then please still make yourself known to CAVU.  We’d love to hear from you.


<font _msthash="3947" _mstmutation="1" _msttexthash="19636331">We also want to ensure that individuals with disabilities are provided reasonable accommodation to participate in the interview process, therefore please contact us to request assistance.


<font _msthash="3946" _mstmutation="1" _msttexthash="1326572">Sound Interesting?  Please apply via the link
 

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