Digital Analyst
Date: 20 Mar 2025
Location: Manchester Airport, GB
Company: MAG
Digital Analyst
CAVU
Manchester / Hybrid
Full-Time
What's the role ?
The Digital Analyst is a key role responsible for ensuring data integrity and providing actionable insights for a major line of CAVU business, including Reservations, Retail, and Web & Travel. This role will play a crucial part in implementing website tagging, analysing website performance, and delivering insights to drive business growth and efficiency.
What's in it for you ?
This is an exciting opportunity to be at the forefront of digital analytics in a fast-paced, data-driven environment. You will be responsible for shaping data strategy, optimizing website performance, and providing key recommendations to stakeholders across CAVU leadership.
About CAVU:
For airports, for partners, for people. We are CAVU.
Formed from the union of MAGO, MAG USA, and our network of direct-to-consumer brands – who together drive market-leading passenger spend for airports across the world – we have combined our resources to address evolving passenger needs today and exceed them as we move forward into tomorrow.
From our revenue-accelerating single platform technology, Propel, through to our world-class hospitality venues including Hangar, 1903, and Escape Lounges – our solutions make travel more seamless and enjoyable for passengers and more profitable for our clients and partners.
Our name is taken from the aviation meteorology term, ‘Ceiling and Visibility Unlimited,’ which designates the perfect flying condition.
More than just a name, CAVU is our mindset. It represents all that we stand for – our proud aviation heritage, our drive to push boundaries, and the very essence of what we do: creating seamless, enjoyable travel experiences for airport passengers.
Together, we can reach new heights. Together, we are CAVU.
About you:
- Strong experience with Google Analytics 4 (GA4), BigQuery, and Power BI for data visualisation
- Proven ability to design and implement website tagging solutions, including GTM maintenance (event, custom, and Optimizely tags)
- Expertise in SQL and BigQuery to support accurate reporting and data analysis
- Experience in performance reporting, including sales funnel analysis, trends, and segmentation
- Ability to extract and present insights in an engaging and actionable manner
- Knowledge of CRO, Looker Studio, and A/B testing methodologies
- Familiarity with Google/Bing Ads and cookie consent management
- Strong problem-solving skills and ability to work cross-functionally with internal and external stakeholders
- Experience in web/app development and JavaScript is a plus
- A data-driven mindset with strong attention to detail
Principal Accountabilities:
- Implement and audit data collection strategies to ensure accuracy and integrity
- Develop and maintain tagging specifications for new website features
- Analyse digital performance across devices, airports, retailers, sales channels, and funnel steps
- Provide actionable insights and recommendations to improve business performance
- Work closely with product, design, and marketing teams to drive data-driven decision-making
- Define and present key analytics trends and insights to the CAVU leadership team
- Support the recruitment and mentoring of future digital analysts
- Collaborate with major partners to implement analytics solutions and track customer journeys end-to-end
The Perks:
- 25 Days Holiday, with the option to buy up to 10 more, plus 4 flexible bank holidays
- 10% Company Pension
- Annual Bonus Scheme
- 2 Weeks Work From Anywhere
- MediCash Programme
- On-Site Gym
- A Host of Flexible Benefits & Discounts
ED I at CAVU
We are an equal opportunities employer and value diversity in our workforce. We encourage applications from all backgrounds and provide reasonable accommodations for individuals with disabilities during the recruitment process.
If you’re passionate about digital analytics and ready to make an impact, we’d love to hear from you!
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