Senior PPC Executive
Date: 29 Mar 2025
Location: Manchester Airport, GB
Company: MAG
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Senior PPC Executive
About us:
For airports, for partners, for people. We are CAVU.
Founded by MAG (Manchester Airports Group) and backed by over 80 years of aviation expertise, we’re striving to revolutionise airport travel, creating value for passengers and the businesses that serve them.
Our journey:
Our unrivalled knowledge of the passenger comes from our origins. Formed from the union of MAGO, MAG USA and our network of direct-to-consumer brands - who together drive market leading passenger spend for airports across the world - we have combined our resources to address evolving passenger needs today and exceed them as we move forward into tomorrow.
Pre-book, online or in the airport, our solutions make travel more seamless and enjoyable for passengers and more profitable for our clients and partners.
Why CAVU?
Our name is taken from the aviation, meteorology term, ‘Ceiling And Visibility Unlimited’ (CAVU), which designates the perfect flying condition, where the ceiling is more than 10,000ft and the visibility is more than ten miles.
More than just a name, CAVU is our mindset. It represents all that we stand for. Our proud aviation heritage, our drive to push boundaries, and the very essence of what we do: creating seamless, enjoyable travel experiences for airport passengers.
The Role:
The Senior PPC Executive will support the PPC Manager with the management and optimisation of PPC activity across CAVU’s portfolio including Manchester, Stansted, East Midlands, our distribution business and on-airport clients. Working across multiple products including parking and lounges, the Senior PPC Executive will have experience in Google Ads and be willing to learn on the job to develop their skillset and progress to managing multiple PPC Accounts.
Data driven and with a keen eye for detail the Senior PPC Executive will support in campaign creation, performance analysis and optimising campaigns to meet agreed revenue targets and KPI’s.
To ensure the PPC accounts continue to grow and meet target the Senior PPC Executive will own A/B Testing including identifying areas to test, creating and reporting on tests to Senior Management.
Ideally you will bring the following experience...
- Strong knowledge of Google Adwords, Bing and Google Analytics
- Adwords certified essential, Bing Ads certified desired.
- Experience using Google Analytics desired but not essential
- Organised and able to multitask
- Highly organised and able to work on multiple websites/projects simultaneously
- Commercially Focussed
- Evidence of successful campaign management and meeting targets.
- Microsoft office
- Excellent excel skills and competent using Word, PowerPoint and other relevant software packages.
- Digital Marketing Landscape
- An interest in continually learning about online marketing developments and opportunities.
- Communication
- Excellent communication and interpersonal skills both written and verbal.
Equal Opportunities & Reasonable Adjustments
At MAG we believe in the importance of diversity & inclusion for all. We are committed to creating a workforce that is reflective of our society. As such welcome applications from candidates from all diverse backgrounds.
MAG is a Disability confident employer and therefore are committed to creating an environment where candidates and employees can perform at their optimum. Please let us know if we can provide you with any reasonable adjustments to aid your application or interview process.
You can contact the team by emailing HR.Recruitment@MAGAirports.com